Tmall is huge. Alibaba’s B2C market place has 500 million users and commands roughly 60% of the B2C space in China. Its site hosts hundreds of thousands of international brands and is reportedly the world’s third most visited website.
It can be no surprise then that international brands are clamoring for a presence on Tmall’s virtual store. However, the vast scale of the site can be daunting for marketers, as can the different business and advertising models on offer as well as the variety of trusted partners.
Designed by Marketing-Interactive, a pan-Asia media & events brand that is passionate about the progression of marketing, this online course aims to equip you with the necessary knowledge and skills to:
You will take part in
Enter the information below regarding payment: