Begins on 27 July 2020

A marketer's guide to TikTok 抖音

A comprehensive e-learning guide to TikTok (抖音) for marketing and advertising professionals

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Begins on 21 September 2020

A marketer's guide to WeChat

A guide to the super-app's marketing capabilities

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Begins on 28 September 2020

WeChat: a guide to running events on the super-app

A practical guide to running events using the super-app WeChat

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Begins on 17 August 2020

A marketer’s guide to Toutiao 今日头条

A concise and precise guide to China's "serious" social media platform

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Begins on 24 August 2020

A marketer's guide to Xiaohongshu/RED 小红书

An eLearning course designed to help markets get to a firm understanding of the Chinese content and commerce site RED

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Begins on 31 August 2020

A marketer's guide to Tmall 天猫

A concise and precise guide to China's eCommerce giant

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